AMC's 'Mad Men'Network president Charlie Collier on the value of buzz

Added by
Cisco 5110
Nov 29, 2008 22:13 EDT
Average Rating: (0 ratings)
Rate and/or Comment on this resource
Post a full review of this resource
See reviews in sidebar

Description

http://www.forbes.com/business/2008/11/19/television-amc-collier-biz-media-cx_lr_1119amc.html?feed=rss_business

Related Files

-none-

Details

Collier, promoted to AMC president last week, spoke with Forbes.com about the value of buzz, the future of Mad Men and the significance of brands in a weakening economy.
Relevant Subject and Topic
Prospecting and Planning, Brand Management, Marketing Materials, Advertising, Public Relations
Types
Article
Best Practice
Language
English
Education Standards Maps

Comments